- WEC GM REED HARRIS TALKS PPV PRICE MODEL

February 26, 2010
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by Damon Martin – MMAWeekly.com
When the WEC announced its first ever pay-per-view many fans immediately expressed questions about the $44.99 price tag. The pricing is comparable to the cost of a standard UFC pay-per-view, and as WEC general manager Reed Harris told MMAWeekly Radio, it just made sense.

Crunching the numbers and looking at the card, Harris, along with the rest of the Zuffa brass, sat down and discussed what would be the best option for the WEC’s first pay-per-view, and the cost involved with fans purchasing the event.

In the end, Harris said it was UFC president Dana White who expressed that the show was going to be as stacked as any card the UFC had put on.

“We talked about it. I’m not going to lie about it,” Harris said about the pay-per-view price model. “We had a number of discussions about pricing, and timing and dates, opinions, who and what, and that’s just what we do, but at the end of the day Dana said, ‘you know what, this is as good a fight as we’ve done in UFC in years, it’s going to price the same.”

The WEC brass feels that the fights on the card will stack up and be worth the price of admission. Beyond the main event pitting Jose Aldo against Urijah Faber, the card will also feature a rematch from what was widely considered the best fight of 2009 when Ben Henderson defends his lightweight title against Donald “Cowboy” Cerrone.

“I think at the end of the day our whole thing was if we can give people their money’s worth, I’m promising that we will do that,” Harris commented.

The WEC general manager believes that Aldo vs. Faber could be the fight of the decade, and the rest of the card will be just as good.

“That card will be exciting and I think Faber and Aldo, like I said, could be one of the best fights in years,” Harris expressed.

The WEC will make their first move into the pay-per-view market on April 24 from the Arco Arena in Sacramento, Calif.

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