Urijah Faber Announcement Can’t Save TUF From Hitting Lowest TV Ratings in Series History

May 21, 2012
3 Comments

TUF Live Coaches Logo Dominick Cruz and Urijah FaberThe latest Ultimate Fighter: Live TV ratings are in, and the numbers aren’t positive. Episode 11 of TUF Live returned the lowest viewership in series history.

The latest episode of The Ultimate Fighter drew just 821,000 viewers on Friday night, according to industry sources.

Episode 11 not only featured the final two quarterfinal bouts of this season’s lightweight tournament, but was used, and promoted, to announce TUF coach Dominick Cruz’s replacement against Urijah Faber at UFC 148.

Neither the two live fights, nor the announcement that Renan Barão stepped up to fight Faber for the interim UFC bantamweight championship could save the ratings from hitting a series low.

Fox officials have maintained all season long that TUF Live is delivering for them in the Friday night TV market. UFC president Dana White, however, has admitted that while TUF may be a “home run” for Fox officials, that doesn’t necessarily hold true for him. So these latest numbers aren’t likely to sit well with him.

Even if all parties were pleased with early season ratings, it’s not a good indicator when a series that ends with a definitive finale, such as The Ultimate Fighter, doesn’t have a ramping-up phase as the series comes to a conclusion.

The Ultimate Fighter: Live is now averaging 1.027 million viewers per episode through 11 episodes.


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  • jessemalloy

    It’s problem is the day it’s on. the live format, coaches and fighters have nothing to do with it. UFC’s key demographic is males 18-34 right? what male 18-34 more than likely is going to be around a tv at 11 pm? And even if it is the lowest in the show’s history, doesn’t mean those numbers are upsetting FX. I’m pretty sure they’re happy with the numbers.

  • pauly12

    Yes, having the lowest ratings in the series history is newsworthy, but this obsession you have with the television ratings is getting a bit old. Every week, it’s up a bit, or down a bit. What is your point, anyway? Why not write an article stating what,in your mind, these low ratings mean? Do you think this means people are tired of TUF, or MMA in general?

  • http://www.ufcfightblogger.com/ UFCFightBlogger

    Yeah the ratings are down, the format has to change. It has to go to a different day, Fridays are just dead for tv anyway. I heard Stephan Bonnar is asking for him and Forrest Griffin to become next season’s coaches, I think it would be a good idea.

    Check out this article about it http://www.ufcfightblogger.com/news/stephan-bonnar-lobbying-coach-forrest-griffin-tuf-16/