UFC president Dana White confirmed on Saturday night that the cost for the upcoming pay-per-view is, in fact, getting a $5 increase, but other pay-per-views going forward will go back down to the normal price.
“Just that fight,” White told reporters, when asked about the cost of the Dec. 28 PPV card.
The typical cost of a UFC pay-per-view is $54.95 for high definition and $44.95 for standard definition. For UFC 168, however, consumers will see an increase to $59.95 for HD and $49.95 for SD.
White said that he imagines people will be upset about having to pay the extra $5 for premium mixed martial arts, but explained that the problem is easily alleviated with inviting over a couple extra friends to help foot the cost for the PPV at home.
White added that raising the price wasn’t his call, saying, “Some guys got together in the office and decided to do that. I didn’t determine it.”
UFC 168 will be headlined by a middleweight title fight between onetime champion Anderson Silva and the man who beat him to take the title, Chris Weidman. The card is co-headlined by women’s champ Ronda Rousey defending her crown against longtime rival Miesha Tate.