The UFC 139 Prelims on Spike on Saturday night drew an audience of 1.2 million viewers over the course of the one-hour broadcast, which falls below the series average of 1.4 million viewers per episode.
Five of the seven UFC 139 preliminary bouts wound up airing. The two live bouts on Spike included Ryan Bader’s knockout of Jason Brilz and Michael McDonald doing the same to Alex Soto. Both fights were quick enough that UFC and Spike officials worked in three of the previously recorded prelims that aired live on Facebook.
The ratings, however, were well below the series peak of 2.0 million for UFC 126 or even this year’s top draws of 1.6 million for UFC 131 and UFC 135. The UFC 139 Prelims did, however, perform well in key advertiser demographics. It landed No. 1 in the Men 18-34 category and No. 2 with Men 18-49 among basic cable networks.
The UFC will leave Spike TV altogether in January when its new broadcasting contract with Fox begins.
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