“UFC 122: Marquardt vs. Okami,” the Ultimate Fighting Championship’s second trip to Germany, will be available to a half billion potential viewers.
“The UFC is becoming very international if you haven’t been paying attention, and this event is no different. This event will probably be the most widely distributed event on television since Germany hosted the World Cup,” said UFC Managing Director of International Development Marshall Zelaznik at the UFC 122 pre-fight press conference.
“The event will be seen in over 140 countries. It will be available to a half a billion people and has 13 different nations represented on the card. It will actually be distributed in 19 different languages,” he added.
The event will not be seen on television in Germany, however.
The UFC television deal was blocked in Germany when licensing was retracted by the TV licensing authority in Bavaria, a move the UFC feels was unjust. The UFC filed a lawsuit against the licensing authority and is currently tied up in litigation expected to take six months to a year to come to a conclusion.
The event airs on Spike TV in the U.S. on tape delay and live in the U.K. on ESPN and is available in Germany online at Spox.com, the official German media partner of the UFC. The deal is similar to the Yahoo Sports partnership in the U.S.