Phoenix International Raceway President Bryan R. Sperber announced in November that the track would sponsor UFC bantamweight champion Dominick Cruz during his upcoming title fight expected to take place this summer. Sperber announced that PIR’s logo will be visible on Cruz’s trunks and on his sponsorship banner that will be posted in the Octagon prior to the start of the fight.
Cruz, who served as Honorary Pace Car Driver for the Nov. 11 AdvoCare 500 at Phoenix International Raceway, will perform the same duties during this weekend’s SUBWAY Fresh Fit 500 on March 3.
“We are very excited to be sponsoring Dominick Cruz in his upcoming championship fight to retain the UFC bantamweight title,” said Sperber. “We believe this is the first time that a track has sponsored a UFC fighter and the fact that Dominick is both an Arizonan and a NASCAR fan made this a great opportunity for us to support him.”
Born and raised in Tucson, Arizona, Cruz, 27, has compiled a 19-1-0 professional record and has ascended to the top of his profession with wins over Demetrius Johnson, Urijah Faber, Scott Jorgensen, Joseph Benavidez and Brian Bowles. Outside of the Octagon, Cruz considers himself a NASCAR fan and has attended races at Phoenix International Raceway.
“I’m excited to have a legendary venue like Phoenix International Raceway in my corner as I prepare for my next fight,” said Cruz. “Being from Arizona and being a NASCAR fan, it’s going to be an honor to wear the PIR logo on my trunks when I step into the Octagon.”
Additional information on race weekend activities is available on Phoenix International Raceway’s official website at www.phoenixraceway.com.