This marks the first time Bellator has put their show on a Friday night. It’s the third overall shift, however, as the promotion has tried Thursday and Saturday nights, and now will roll the dice with Friday nights instead.
“Our focus was to find the right night, where the largest number of MMA fans could enjoy the show,” Bellator Chairman & CEO Bjorn Rebney said. “We’ve been discussing this move with our partners at Viacom for months. When we looked at the alternatives, we agreed that Fridays provided a great night for us to reach MMA fans with our live, real sport, tournament events every week.”
Friday nights of course move Bellator away from going head to head with the UFC in regards to their pay-per-views and UFC on Fox shows, which take place on Saturday nights. This will, however, put Bellator right in line with the new version of The Ultimate Fighter, kicking off in March 2012, that will air live Friday nights on FX.
The new season for Bellator will showcase five total tournaments including featherweights, lightweights, welterweights, and middleweights. A fifth tournament will be added, but has not been announced as of yet.
Season 6 for Bellator will air on MTV2 starting on March 2, 2012. The company will shift their programming to Spike TV in 2013, once the network’s deal with the UFC expires.
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